Richard Welsh is co-founder and CEO of Sundog Media Toolkit Ltd. He is an active member of the Society of Motion Picture and Television Engineers (SMPTE) chairing the NAB Future of Cinema Conference and Hollywood Professional Association UK Tech Retreat. Richard has worked in the cinema industry since 1999. He has been involved in various technology development work during this time, primarily in digital cinema and is named on patents in the area of visual perception of 3D. He set up Sundog in 2013 and along with colleague Christian Ralph created the Sundog cloud platform, a scalable virtual post-production system aimed at high end broadcast and movie production. Richard has previously held positions as Head of Digital Cinema Operations at Technicolor, Director of Digital Cinema at Dolby Laboratories and has previously served on the board of SMPTE. Richard holds a BSc (Hons) in Media Technology and an honorary Doctor of Technology degree from Southampton Solent University.