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19 2018 Mar

Sohonet Awarded Digital Production Partnership ‘Committed to Security’ Mark

Logo_sohonet_TR2013Sohonet, the global experts in connectivity, media services and network security for the media and entertainment industry, has been awarded the Digital Production Partnership (DPP) ‘Committed to Security’ mark for both the production and broadcast sectors.

To qualify for the programme, suppliers must have demonstrated, both their commitment to best cybersecurity practices for the production and broadcast communities but also their dedication to building a stronger, more secure media supply chain.

Prior to the programme being announced at IBC 2017, 10 companies including The Farm Group, Dropbox and Microsoft had worked closely with the DPP to develop and enhance the programme — now Sohonet is pleased to join a selective (yet growing) community of companies committed to cybersecurity, who hold the DPP Security mark.

“As our customers transition to more-virtualized and cloud-based infrastructure, protecting their high-value media content becomes ever more paramount,” said Ben Roder, CTO at Sohonet. “Sohonet tailors each security solution to fit the needs of each customer whilst leveraging deep industry understanding of the ever-evolving threats facing this industry.”

Roeder added, “We’re huge supporters of the DPP and the work they have done for the M&E industry, we hope the DPP Security mark, will further evidence this industry’s commitment to security.”

Mark Harrison, managing director of the DPP said, ​”We’re delighted that Sohonet has been awarded the DPP’s Committed to Security mark for both broadcast and production. They are part of a rapidly growing community of companies who hold the DPP Security mark. It demonstrates Sohonet’s clear commitment to cybersecurity best practice, and to playing their part in building a more secure media supply chain.”

Further information about Sohonet is available at

Further information about DPP is available at

19 2018 Mar

Avid Reveals Powerful Speaker Line-up at Avid Connect 2018 to Explore Innovation in Action Across Media and Entertainment

Fifth annual Avid Connect conference includes dozens of informative sessions with valuable thought leadership from accomplished creative, technical, and
business voices from industry-leading media organizations across the globe

Avid®, along with Avid Customer Association (ACA) leadership, recently unveiled the extensive speakers list and full program for the fifth annual Avid Connect conference taking place April 6-8, 2018 in Las Vegas, immediately preceding the 2018 NAB Show. Attendees will interact and explore “Innovation in Action” across the global media and entertainment landscape, learning directly from creative, technical and business peers at the forefront of industry innovation and transformation in the digital era. Industry professionals can take part by signing up for the pre-event discount rate at through March 31, 2018.

This year’s Avid Connect roster of speakers is larger and more user-focused than ever before, delivering insights and creating an exchange with some of the industry’s most celebrated media companies such as The Discovery Channel, Digital Production Partnership, DigitalFilm Tree, and Sinclair, and technology leaders such as Fortium and Microsoft, as well as industry research and news organizations including The Broadcast Bridge, Devoncroft Partners, Frost & Sullivan, TVNewsCheck, The Hollywood Reporter, Broadcast Beat, and Broadcast TECH.

Focused through two learning tracks in answer to the industry’s most pressing needs, Business of Broadcast & Media and Creation of Compelling Content, Avid Connect 2018 ensures valuable exploration and discovery for participants at all levels of the industry—whether they’re a media company executive, part of a production team, or an independent professional or creative artist. Panels and sessions include:

  • The Cloud Revolution: Taking Media Operations to New Heights
  • Navigate Immersive Viewer Experiences: New Business Prospects, New Potential Content in VR & AR
  • Olympic Size Productions – How the Biggest Names in Sports Deliver the Biggest Live Events
  • Master the Workflow: The Clearest Path to Becoming a Feature Film Editor
  • Creating a Compelling Immersive Audio Mix for VR Content

“The Avid Customer Association’s unique mission and proposition to create an inclusive platform for anyone in our industry to collaborate and take action is the key to its record for producing more beneficial gatherings year after year,” said Avid CEO and President Jeff Rosica. “Avid’s proud of what we’ve created in partnership with the ACA leadership and members who are stepping forward to collaboratively address our collective needs. We’re eager for attendees to enjoy the synergy among the gathered thought leaders, business trendsetters, technology innovators and award-winning creative artists from Avid’s preeminent client and user community and beyond.”

Second annual ACA Vote results to be announced

With its unsurpassed broad industry representation, the ACA provides the most effective means to keep a finger on the pulse of the future of media and entertainment technology. Avid Connect will provide the defining moment when the second annual ACA Vote results will be announced. Last year, the ACA Vote prioritized Avid’s year of product releases and innovation and brought to light the membership’s strategic technology priorities spanning IP connectivity, 4K, cloud infrastructure, UHD/4K content creation, and virtual and augmented reality.  Industry professionals can register for the ACA today for free to cast their own vote before the deadline of March 19, 2018.

Explore new media and entertainment technologies

Attendees of Avid Connect 2018 will also enjoy ample hands-on opportunity with new technologies from across the vendor community.  In the Partner Pavilion spotlight, companies including AMD, Aspera, Dell, Glookast, PACE Anti-Piracy, Quantum, and Western Digital will demonstrate their roles in the rich ecosystem made possible by the openness of Avid’s tools and Avid MediaCentral®, showcasing their innovative products for users of Avid workflows.

Additionally, Avid will reveal its latest wave of product introductions and enhancements –   influenced by the ACA Vote – that empower customers and users to thrive in the digital era. During the Avid Connect general session, Avid’s leadership team will for the first time detail its breakthroughs across post, sports, news, and sound that will enable its entire community to go even further than previously imagined.

Industry professionals can register today for Avid Connect before the discounted rate ends on March 31 and immediately start to take full advantage of the Avid Connect App, which enables attendees to connect with other participants in advance to make the most of this unique three-day event.



7 2018 Mar

Hollywood Professional Association Tech Retreat II

Last time, I talked about the events on Monday and Tuesday before the Hollywood Professional Association (HPA) Tech Retreat began. This time, some notes about the actual retreat—the first day. I kept calling it the Hollywood Professional Alliance because for years it was called the Hollywood Post Alliance; this time I have it right.

These are the things that stuck out for me. I know that some of the topics aren’t directly related to editing but they represent what’s going on in the Media and Entertainment industry. I find it useful to pay attention to what’s happening there.

Read more at HDVideo Pro

7 2018 Mar

HPA 2018 Technology Year in Review by Mark Schubin

The annual HPA Tech Retreat took place last month and Program Chair Marc Schubin once again delivered his Technology Year in Review presentation. This is a re-recording of the presentation, which was originally presented at the HPA Tech Retreat, February 21, 2018, at the J. W. Marriott Resort & Spa, Palm Desert, CA.

Watch the video at Schubin Cafe

7 2018 Mar

HPA Tech Retreat: The production budget vs. project struggle

“Executive producers often don’t speak tech language,” said Aaron Semmel, CEO and head of BoomBoomBooya, in addressing the HPA Tech Retreat audience Palm Springs in late February. “When people come to us with requests and spout all sorts of tech mumbo jumbo, it’s very easy for us to say no,” he continued. “Trust me, you need to speak to us in our language.”

Read more at postPerspective

6 2018 Mar

HPA 2018 Tech Retreat: Richard Welsh on HPA UK

Richard Welsh introduces the new HPA Creative Tech Conference that takes place June, 27, 2018 in Soho, London.

Watch the video at postPerspective

6 2018 Mar

HPA Tech Retreat 2018: Richard Welsh talks AI

Richard Welsh summarizes his AI panel at HPA TR-X 2018, which focused on AI today and the future, and how to use it for the good of the industry.

Watch the video at postPersepective

6 2018 Mar

HPA Tech Retreat 2018: FilmLight’s Peter Postma

FilmLight’s Peter Postma was showing off Baselight 5.0, which includes new creative offerings like the ability to do paint and grid warping and other finishing tools. Baselight can also now deliver IMF content.

Watch the video at postPerspective

6 2018 Mar

HPA Tech Retreat 2018: Fortium’s Mathew Gilliat Smith

With security more of a concern, Fortium’s Media Seal encrypts your assets with access control by individual file and individual user.

Watch the video at postPerspective

6 2018 Mar

HPA Tech Retreat 2018: MTI Film’s Larry Chernoff

MTI Film was at the HPA Tech Retreat this year showing a preview of Version 5 of its Cortex product. They are showing a new process for organizing IMFs as well as metadata editing for DolbyVision. Watch Larry Chernoff give us a quick rundown of its offerings.

Watch the video at postPerspective