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20 2014 Feb

HPA Day #2: In-Venue VOD KC soccer team brings TV to the park

INDIAN WELLS, CALIF.—Live sporting events are eating themselves. There’s more and more competition between the venue and the home. A stadium in Kansas City is addressing the problem by combining the two. James Stellpflug of EVS provided an overview at the HPA Technology Retreat on Wednesday.

First, some figures from a January 2012 Cisco survey:
—74 percent of fans want to see more big screen HD content throughout the venue.
—45 percent said they would pay more if HD video was available throughout the venue.
—41 percent say they’d like to be able to see alternate camera angles than what they can see from their seat view.

20 2014 Feb

HPA Day #2: Social Media Mining What do you do with it?

INDIAN WELLS, CALIF. —Talking about social media’s impact on TV is all the rage. Figuring out how usefully to leverage that is a bit more amorphous. The topic was tackled in a panel discussion Wednesday at the HPA Technology Retreat.

“The interaction with the customer is changing,” said Kurt Kyle of SAP. “Content is going directly to the consumer.”This means anarchy for traditional metrics. Content providers and those who support them are trying to bring order to the chaos, or at least convince media companies that there’s value in mining social media data: 59 percent of media organizations have no analytics tied to content management; 94 percent use social media solely for marketing; 64 percent still rely on “very manual content distribution cycles;” 97 percent have no automated, real-time analytics, according to Social Media Today, HP, SE-AIA and Forbes.

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19 2014 Feb

Colorfront Showcases Landmark Cloud Innovations

BUDAPEST, Hungary, Feb. 18, 2014 /PRNewswire-iReach/ Colorfront (www.colorfront.com), the Academy and Emmy Award-winning developer of high-performance, on-set dailies and transcoding systems for motion pictures, high-end episodic television and commercials, is showcasing the latest advances of its ground-breaking Colorfront Cloud Services at HPA’s Tech Retreat, Palm Springs, and at NAB 2014, Las Vegas.
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19 2014 Feb

HPA Tech Retreat Gets Underway This Week in Palm Springs

The Hollywood Post Alliance’s Tech Retreat began its first full day of programming Tuesday morning, marking the 20th consecutive year of the event. Held at the Hyatt Regency in Indian Wells, CA, the event is a combination tech symposium and trade show, which brings together professionals working in various aspects of motion picture and television post-production to discuss emerging trends and technologies. Tuesday’s program featured a daylong session: “The New Normal is Anything But — How Digital Technology from Creation to Consumption Impacts Everything.”

Speaking to a full hall in the Regency conference center’s main ballroom, HPA President Leon Silverman opened the program with a presentation outlining the evolution of post-production over the last thirty years, beginning with the introduction of the first non-linear editing system in 1984. Silverman’s remarks highlighted both the challenges and opportunities that face the industry as a result of the transition to completely digital methods of content creation and distribution.

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11 2014 Feb

Tech Retreat Looks at Video’s ‘New Normal’

Annual HPA gathering to focus on IP, color and digital cinema
If one attempted to join today’s best ideas and breakthroughs with some of the best minds in the industry—and throw in several dozen exhibitors for good measure—a logical result would be the 2014 HPA Tech Retreat. Celebrating its 20th anniversary, Hollywood Post Alliance’s annual sojourn for television and film’s movers and shakers will return to the Hyatt Regency Indian Wells here Feb. 17–21. – See more here.

6 2014 Jan

HPA Tech Retreat Celebrates 20 years of Inquiry and Illumination

FOR IMMEDIATE RELEASE:
Media Contact:
Chris Purse, 818.303.8088
ignite strategic communications
chris@ignite.bz or mimi@ignite.bz

 

 HPA Tech Retreat Celebrates 20 years of Inquiry and Illumination
Industry Thought Leaders and Technology Mavens Head Back to Palm Springs for Thoughtful Exploration of an Industry in Transition

January 6, 2014 (Los Angeles, CA)   For the past twenty years, the Hollywood Post Alliance® (HPA) Tech Retreat® has gathered a veritable who’s who in engineering, technology, creativity, and strategic business together for a structured yet informal meeting of the minds; where top industry leaders engaged in all aspects of production, distribution, post production, film, television, web and related endeavors, gather in an environment conducive to the exchange of knowledge and information. This year’s 20th Anniversary confab promises all of that and more from February 17-21, 2014 at the Hyatt Regency in Indian Wells near Palm Springs, CA.

The Tech Retreat offers attendees the chance to explore the opportunities and the complexities facing an industry in transition, and to investigate new solutions and technologies that impact its many constituents.

The HPA Tech Retreat offers lively conference sessions, networking events and technology demonstrations to an engaged audience of participants and panelists that hail from a pool of the top technical, creative, business and hands-on experts. Topics will take the Tech Retreat audience from the nitty gritty to the very precipice.

For a full schedule, visit http://bit.ly/1cwt7B2.  On Monday, February 17th, the event opens for early registration and a pre-Retreat course titled Physics, Psychophysics, and Vision for Advanced Motion Imaging from Charles Poynton and John Watkinson. Tuesday launches the HPA Tech Retreat, with the HPA Supersession: The New Normal is Anything But, focusing on the impact of new distribution platforms in production and post. Wednesday through Friday mornings feature breakfast roundtables where any industry relevant topic goes. The HPA Demo Room opens on Tuesday with demos and cocktails and is a hotbed of new products and technologies that feature curated and expert-demos which illustrate the latest developments. Wednesday focuses on the consumer experience and impact, and Thursday production and post. The Tech Retreat concludes Friday morning, with highlights and an emphasis on engineering. The entire event features many opportunities for one-on-one discussion with industry innovators, technology experts, business executives and other top professionals.

Mark Schubin, Multiple-Emmy-award-winning SMPTE Fellow has been working in television since 1967, writing about it since 1972, and chairing the HPA Tech Retreat program since 1997, commented on the engaging presentations set for next month. “We are dealing with fundamental changes in the very nature of our industry, from changing methodologies – broadcast, cable, DVD, DVR, for example- to the previously unthinkable, such as giving fans in a stadium access to their own instant replays, letting social media shape programming, and all of those things that lay beyond. This is a challenging but expansive time. For example, at the Tech Retreat, we’ll feature a presentation that may appear to be purely tech-focused and narrow (i.e., new display connections) but it will show how the consumer technology is powerfully driving the professional world. As always, we’ll be digging into important topics that are thought provoking, but are also important in terms of our businesses and careers, including two of the most critical issues in our industry: the change from video-specific technology to commodity information technology, and the question of what comes next on the screen, and what delivers the biggest bang for the buck?” Schubin notes, “Maybe it’s something a lot simpler than “4K.”  He concludes, “And, we’re spending a day with a provocative dive into one of the most important topics there is – color.”

Leon Silverman President of the HPA noted, “This year is a significant milestone for the HPA Tech Retreat as we look back over the incredible effect that technology has had on our industry over the past 20 years. As the world of film and television became increasingly impacted by computer and digital technologies, the HPA Tech Retreat served as an important common ground for our industry to experience and drive transformative change together. Now more than ever, the Tech Retreat serves as an important bridge between so many of the rapidly changing aspects of our industry. As I do every year, I look forward to spending time with the most interesting people I know, and ones I hope to know, at the HPA Tech Retreat.”

Early bird registration pricing will end on January 10 and the Tech Retreat demo room still has a few remaining spaces left. For full information and registration visit www.hpaonline.com or call the HPA office at (213) 614-0860 or email Eileen Kramer – ekramer@hpaonline.com.

About the HPA Tech Retreat®
The HPA Tech Retreat® is an informal gathering, in the Palm Springs area, of the top industry engineering, technical, and creative talent, as well as strategic business leaders focused on technology, from all aspects of digital cinema, post-production, film, television, video, broadcast, and related technology areas, for the exchange of information.

The HPA Tech Retreat® will be presented with generous support from Foundation Members: Avid, Company 3, Deluxe, Dolby, EFILM, Encore; Gold Sponsor: Rohde & Schwarz and Brand Sponsor: Cloud Sigma.

About the Hollywood Post Alliance®
Hollywood Post Alliance (HPA) serves the professional community of businesses and individuals who provide expertise, support, tools and the infrastructure for the creation and finishing of motion pictures, television, commercials, digital media and other dynamic media content.

 

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1 2013 Mar

Schubin Cafe – Leg Asea

24 2013 Feb

Pro Video Coalition – HPA Tech Retreat Wrap-up

5 2013 Feb

The Hollywood Post Alliance Presents the 19 th Annual Tech Retreat

FOR IMMEDIATE RELEASE:
 Media Contact:
 Chris Purse, 818.303.8088
 ignite strategic communications
The Hollywood Post Alliance Presents the 19th Annual Tech Retreat
Powerful Confab Heads Back to the Desert for Insight, Conversation and Demonstration
by Industry Thought Leaders
February 5, 2013 (Los Angeles, CA) For nearly twenty years, the Hollywood Post Alliance® (HPA) Tech Retreat® has drawn the top creative and technical experts involved in the creation and management of content to a conference where compelling ideas and new products are explored in lively conference sessions, networking events and demonstrations. The Tech Retreat is an informal meeting of the minds, where industry leaders in engineering, technology, creativity and strategic business; that are engaged in all aspects of digital-cinema, post production, film, television, video, and related endeavors, meet in an unparalleled environment for the exchange of knowledge and information. The gathering helps to define and clarify the development of technologies driving the industry. This year’s event returns to the Hyatt Regency Indian Wells in Indian Wells, California (Palm Springs area), on February 18-22, 2013.
Long recognized as the place where serious industry professionals go to connect and delve into the most current and relevant topics impacting the industry and their work, the HPA Tech Retreat presents significant opportunities for participants to stay competitive and informed of important industry issues and trends during the many networking events, presentations and technology demonstrations.
An overview of events at the HPA Tech Retreat include:
Monday, February 18, Charles Poynton presents his highly regarded Technical Aspects of High[er] Frame Rate seminar.
Tuesday, February 19, The HPA Super-Sized Session kicks off the HPA Tech Retreat with More, Bigger, but Better? – a look at the impact of higher resolution, higher frame rates, larger color space, higher dynamic range, more audio channels/objects, bigger screens and the push for all around pushing the envelope. Expert panelists speaking on this compelling topic are Leon Silverman, Phil Squyres, Stuart Bowling, Craig Henighan, Gilbert Lake, William
Files, Jed Harmsen, Garrett Smith, and Evan Edelist, from companies including Park Road Post, Reliance Media Works, Sony Pictures Television, RealD, Dolby, and more.
Tuesday also features the ATSC Seminar on Audio Loudness Control.
Wednesday and Thursday will include back-to-back presentations on topics covering production and post, acquisition, IT, engineering, broadcasting, asset management, digital-cinema and distribution, manufacturing and much, much more.
Breakfast Roundtables: Wednesday through Friday mornings put experts in a wide array of compelling issues in small group conversation about meaningful topics, including Cloud-Based Post Production, Ultra-Violet, Channel Sharing, File-Based QC, 4K Camera Workflows, the Workforce in Post and other developments and trends affecting the industry.
The HPA Tech Retreat Demo Room, completely re-imagined this year, will present over 60 leading companies and technologies in up close presentations and conversation.
Sponsors for the 2013 HPA Tech Retreat include; Foundation Sponsors: Avid, Company 3, Deluxe, Dolby, EFILM, Encore and Stereo D and Cloud Sigma, EMC® Isilon, Quantum, Sohonet and Technicolor. Media Sponsors include; Post Magazine, Shoot Magazine, Creative Handbook, Production Hub, and Sound & Picture.
Registration and reservations are highly recommended. The HPA Tech Retreat is a sold out event, year after year. A full schedule of the program can be viewed by visiting http://www.hpaonline.com/2013-program. Complete registration and information is available on the HPA website at http://www.hpaonline.com/2013-hpa-tech-retreat-home.
For information regarding sponsorship or other opportunities call (213) 614-0860 or email ekramer@hpaonline.com.

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17 2012 Mar

Schubin Cafe – Comments on the Tessive Time Filter