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8 2017 Sep

Hollywood Professional Association (HPA) Opens 2018 Tech Retreat Call for Papers

Hollywood Professional Association (HPA) Opens 2018 Tech Retreat Call for Papers

Industry defining conference program seeks proposals

 

LOS ANGELES (September 6 2017) ‑ The Hollywood Professional Association (HPA) has opened the call for proposals for the 2018 HPA Tech Retreat®. Key portions of the programming – the main program and the breakfast roundtables – are determined via this call for proposals. The HPA Tech Retreat will take place February 19-23 2018 at the JW Marriott Desert Springs Resort & Spa in Palm Desert, CA (Palm Springs area), a new venue for the event.

Now in its 23rd year, the event in Palm Springs attracts a wide array of distinguished attendees and speakers and engages leaders from every facet of the content ecosystem. It is one of the most important annual events for individuals and companies engaged in the creation, management, and dissemination of content in the dynamic landscape of distribution environments.

Call for Proposals: Main Program

The main program presentations, which are strictly reserved for marketing-free content, take place Wednesday February 21 through Friday February 23, after TR-X (Tech Retreat eXtra) and the supersession on Monday and Tuesday, respectively. According to program maestro Mark Schubin, “For the main program, ANYTHING related to moving images and associated sounds [is fair game], including (but not limited to) alternative content for cinema, bit-rate reduction, contrast-sensitivity, digital rights management, energy use for HDR TV sets, forensic analysis, gigapixel imaging, higher frame rates, immersive sound, just-valuable-differences, kleptomania in distribution, long GOPs in an era of rapid changes, multi-language subtitling, near-field communications, open-source processing, psychophysics, quantum entanglement for zero latency, reclining seats in cinemas, soundfields, terabit transmission, ultra-high-whatever, virtual reality, wider color gamut, x-rays in 8K, young interpupilary distances, and zoom lenses for 32K imaging. So are haptic, olfactory, and gustatory applications.” With this far-ranging call, “from scene to seen and gear to ear,” the main program is sure to be as inventive, intriguing, and leading edge as in previous years.

Proposals for main program presentations are short and informal and must be submitted by the proposed presenter. Schubin notes, “A sentence or two is usually sufficient and if those few sentences are of interest, submitters will be contacted.”  Presentations in the main program are typically of half-hour duration, including set-up and Q&A (if any). Longer or shorter presentations can sometimes be accommodated. Panels are typically longer, and submissions for panels should include the panelists and moderator (arranging panelists and moderators is the presenter’s responsibility).

The deadline to submit main program proposals is the end of the day on Friday, October 27 2017. Proposals should be sent directly to Mark Schubin at tvmark@earthlink.net. In the event a submission is not promptly acknowledged, submitters should contact Mr. Schubin to confirm receipt. Decisions are expected by the beginning of December.

Call for Proposals: Breakfast Roundtables

Breakfast roundtables begin at 7:30 AM on four mornings during the retreat, Wednesday to Friday. Schubin notes, “The breakfast roundtables can include marketing information, and table moderators are free to teach, preach, inquire, ask, call-to-task, sell, or do anything else that keeps conversation flowing for an hour.” The HPA Tech Retreat roundtables are a popular part of the Tech Retreat, and offer attendees and experts the chance to dig in and converse on important topics.

There is no vetting process for breakfast roundtables. No retreat registration discount is conveyed by moderating a breakfast roundtable, and all breakfast roundtable moderators must be registered for the retreat. Proposals for breakfast roundtables may only be submitted by their proposed moderators to Mark Schubin at tvmark@earthlink.net. Opportunities to present a breakfast roundtable are competitive, and spots fill quickly.  Even though there is no deadline, once the maximum number of tables is reached (32 per day), no more can be accepted. Wednesday and Thursday typically fill to the limit; Friday often doesn’t. Proposals should include the desired day(s) and the desired topic(s).

Further details for the 2018 HPA Tech Retreat will be announced in the coming weeks, including supersession topics, TR-X focus, and Innovation Zone details, as well as seminars and meetings held in advance of the Tech Retreat.

For more information about the 2018 HPA Tech Retreat, visit http://www.hpaonline.com or call +1 213 614 0860. For sponsorship information, please contact Joyce Cataldo at events@hpaonline.com.

###

About the HPA Tech Retreat
The HPA Tech Retreat® is a gathering of the top industry engineering, technical, and creative talent, as well as strategic business leaders, focused on technology, from all aspects of digital cinema, post production, film, television, video, broadcast and related technology areas, for the exchange of information. The HPA Tech Retreat takes place in Palm Springs, California and Oxfordshire, UK.

About the Hollywood Professional Association
Hollywood Professional Association (HPA®) serves the professional community of businesses and individuals who provide expertise, support, tools and the infrastructure for the creation and finishing of motion pictures, television, commercials, digital media and other dynamic media content. Through their partnership with the Society of Motion Picture and Television Engineers® (SMPTE®), the leader in the advancement of the art, science and craft of the image, sound, and metadata ecosystem, the HPA continues to extend its support of the community it represents. Information about the HPA is available at www.hpaonline.com.

 

Media Contacts
ignite strategic communications
chris purse | chris@ignite.bz
kate eberle | kate@ignite.bz
+1 818 980 3473

21 2017 Jul

UK HPA Tech Retreat Report – Day 3

Tuesdays HPA Tech Retreat was all about 360 and VR, and Wednesday focused on the versioning explosion. On the final day, delegates were given a summary of the current state of the industry, and the influences of artificial intelligence on media and broadcasting.

By Tony Orme, Technology Solutions Director at Orme Solutions

Read full article here

20 2017 Jul

UK HPA Tech Retreat Report – Day 2

Yesterday’s 2017 HPA Tech Retreat in Oxford, UK, was all about VR and 360, and on Wednesday, they moved to the thorny issue of the versioning explosion. As broadcasters seek wider audiences over different platforms, localisation has become a big issue. Making hundreds of versions of a single film is not unheard of and keeping control and logs can be a nightmare.

By Tony Orme, Technology Solutions Director at Orme Solutions

Read the full article here

19 2017 Jul

UK HPA Tech Retreat Report – Day 1

Set in the idyllic surroundings of Heythrop Park, Oxfordshire – UK, this year’s Hollywood Professional Association Tech Retreat was brimming with innovation, demonstrations and expert industry speakers. VR and 360 dominated day one with production and technical speakers battling out the pros and cons of this controversial addition to the viewer experience.

By Tony Orme, Technology Solutions Director at Orme Solutions

Read the full article here

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7 2017 Jul

HPA Seeks Applicants for Second Year of Young Entertainment Professionals Program

Program Promotes Engagement and Advancement Through Mentorship

(Los Angeles) 6 July 2017 – On the heels of last year’s successful launch of the Young Entertainment Professionals Program (YEP), the Hollywood Professional Association (HPA) is pleased to announce the second year of the YEP program.  YEP 2017 seeks passionate and driven applicants open to mentorship and to developing lasting relationships with industry leaders and other young professionals.  The HPA’s YEP program provides a framework for young professionals to network and learn from peers and mentors.  YEPs selected for the yearlong program will participate in signature HPA events, including the HPA Tech Retreat and HPA Awards, as well as exclusive and high-powered mentoring events.

The program is open to men and women between 21 and 35 years of age currently working in the media content creation industry. There are no educational requirements, and applicants do not have to be members of the HPA, and there is no fee associated with the program or application.

Seth Hallen, president of the HPA, commented, “The HPA YEP program supports the next generation already hard at work in our industry.  We were so impressed by our first class of YEP’s last year and heartened by the level of engagement and excitement they showed in this program.  Through YEP, the HPA follows its mission to support the young men and women who are committed to helping build the future of our industry’s complex ecosystem. The class of 2016 is already on the path of great work, and we are excited to see 2017’s applicants!”

The full-day kick-off event for this year’s YEP class will take place at the SMPTE Annual Technical Conference on Wednesday, October 25, 2017 in the heart of Hollywood, an event attended by technology and business leaders from all aspects of the motion picture and television industry. At the kick-off event, the HPA’s Women in Post Committee will host the selected YEPs in an exclusive mentorship day, presenting a unique opportunity to build a peer community while participating in a full day of mentoring experiences, including intimate roundtable discussions with industry leaders, guided exhibit booth tours with technology companies, coffee, lunch and a cocktail reception.

In order to be considered for the YEP program, applicants simply need to complete an online application and secure one recommendation from an employer, or professional project supervisor if an independent. Up to twenty qualified candidates will be selected from the applicant pool by a jury consisting of HPA Women in Post Committee members and approved by the HPA Board. The YEP application deadline is August 25, 2017, and those selected will be notified by Tuesday, September 26, 2017.

“The Young Entertainment Professionals program provides a strong foundation for those just scratching the surface of their careers in the entertainment industry,” said Jennifer Zeidan of Industrial Light & Magic, YEP class of 2016 and co-chair of the YEP Committee. “The program has helped YEPs network with both peers and mentors, and has provided me with a tremendous support system and a multitude of opportunities.”

Kari Grubin, chair of the HPA Women in Post committee, noted “Last year’s launch of the YEP program clearly showed that our future is in great hands. This is an absolutely stellar group of young people.  The YEP class took it upon themselves, under the guidance of Jesse Korosi and Jennifer Zeidan, to connect and communicate with each other and with their mentors. We heartily encourage employers to suggest and support this program, and young working people to apply. It’s a career builder for them, and assurance for our industry’s future.”

 

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About the Hollywood Professional Association
Hollywood Professional Association (HPA®) serves the professional community of businesses and individuals who provide expertise, support, tools and the infrastructure for the creation and finishing of motion pictures, television, commercials, digital media and other dynamic media content. Through their partnership with the Society of Motion Picture and Television Engineers® (SMPTE®), the leader in the advancement of the art, science and craft of the image, sound, and metadata ecosystem, the HPA continues to extend its support of the community it represents. Information about the HPA is available at http://www.hpaonline.com.

About the Society of Motion Picture and Television Engineers® (SMPTE®)
Winner of an Oscar® and multiple Emmy® Awards, the Society of Motion Picture and Television Engineers® (SMPTE®) is a global leader in the advancement of the art, science, and craft of the image, sound, and metadata ecosystem. A professional membership association that is internationally recognized and accredited, SMPTE advances moving-imagery education and engineering across the communications, technology, media, and entertainment industries. For a century, SMPTE has published the SMPTE Motion Imaging Journal and developed more than 800 standards, recommended practices, and engineering guidelines.  Nearly 7,000 members – motion-imaging executives, engineers, creative and technology professionals, researchers, scientists, educators, and students – who meet in Sections worldwide, sustain the Society. Through the Society’s partnership with Hollywood Professional Association (HPA®), this membership is complemented by the professional community of businesses and individuals who provide the expertise, support, tools, and infrastructure for the creation and finishing of motion pictures, television programs, commercials, digital media, and other dynamic media content. Information on joining SMPTE is available at http://www.smpte.org/join.

 

Media Contact:
ignite strategic communications
christine purse | kate eberle
+1 818 980 3473 | chris mobile: +1 323 806 9696
chris@ignite.bz | kate@ignite.bz

Photo of 2016 YEP class: http://bit.ly/2tN0Ery

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19 2017 Jun

HPA TECH RETREAT UK UNVEILS LATEST SESSIONS AND SPEAKERS FOR MAIN PROGRAMME

HPA TECH RETREAT UK UNVEILS LATEST SESSIONS AND SPEAKERS FOR MAIN PROGRAMME

 The rich schedule includes highly relevant sessions on Artificial Intelligence,

Machine Learning, Cloud, Connectivity, IMF, HDR and more

 

(London, UK,) 13 June 2017 – The HPA has announced the main programme for its 2017 HPA Tech Retreat UK, featuring deep analysis and highly informed debate encompassing the most timely and vital topics impacting the industry. The HPA Tech Retreat UK is a pivotal gathering of experts engaged in the creation, management and dissemination of content for the dynamic landscape of distribution environments. Presented by SMPTE, Ltd., the event returns this year to Heythrop Park, Oxfordshire, 11 to 13 July.

 

Many of the industry’s leading experts will be participating at The HPA Tech Retreat UK. Main programme speakers include:

  • Tom Burns of Dell EMC, SVP, Networking
  • Paul Charleston of BT Media & Broadcast, Technical Consultant
  • Matt George of Equinix, Subject Matter Specialist: Broadcast, Digital Media, Cloud Technology & Interconnection
  • Mark Harrison, Managing Director of Digital Production Partnership (DPP) and Andy Wilson, Head of Business Development of DPP
  • Neil Hatton of UK Screen Alliance, CEO
  • Chuck Parker of Sohonet, CEO
  • Emma Perry of BAFTA, Head of BAFTA Media Technology
  • Richard Reid of Discovery Communications, Vice President, Platform Services
  • Gurpy Saini of Avid Technology, Solution Integration Architect at Avid
  • Matt Stagg of EE, Head of Mobile Video
  • Richard Welsh of Sundog Media Toolkit Ltd., CEO
  • Gareth Williams of YellowDog Limited, Founder
  • Darren Woolfson of Pinewood Group LTD, Group Director of Technology

 

The conference program is delineated into sections addressing important topics including State of the Industry, Connectivity, Cloud, Artificial Intelligence, High Dynamic Range (HDR) and Interoperable Master Format (IMF).  The State of the Industry sessions include review and trend analysis from the Digital Production Partnership, the Consumer Electronics Show and updates on the post, visual effects and animation sectors from UK Screen Alliance. Sessions in Connectivity include ‘Cellular Solutions for Next Gen Production Pipelines’, ‘Streaming Onset Workflows’, ‘Can Remote Collaboration Revolutionise the Production Process’; cloud sessions include ‘Practical Uses of Cloud Applications’,’ The Storage Launderette’ and ‘Discovery Networks Cloud Migration’.  In the artificial Intelligence sessions, topics include ‘Creative AI Democratises Content Creation’, ‘Learning from Machine Learning’, ‘How Machine Learning Can Tackle Media and Entertainment’s Big Data Problem’, and ‘Machine Learning for Image Processing’ as well as a panel overview of AI.  HDR and IMF sessions include ‘HDR as a Leading Aesthetic,’ HDR OB over IP’, ‘Better, Faster, Cheaper and Lighter – Now It is Possible…’,  ‘IMF For Masters Delivery and Archiving’ and ‘Deploying IMF at Scale.’  For full programme and speaker details, please refer to www.hpatechretreatuk.org.

The HPA Tech Retreat UK kicks off at 1:00 p.m. on 11 July, with TR-extra (TR-X), a separately ticketed session focused on a specific topic.  This year’s TR-X is a dedicated deep dive into virtual, augmented and mixed reality (VR/AR/MR). Further, as previously announced, the Supersession (Wednesday, 12 July) discusses ’The Format Explosion’, featuring Eric Pearson, Post Supervisor for Home Entertainment at Pixar Animation Studios on ‘The Versioning Explosion’; the team from Planet Earth II on ‘Predicting the Explosion in Advance’; and speakers from Lost in London on ‘Exploding the Format’, among others.

Attendees are also offered the opportunity to engage directly with the latest technologies, services, and workflows in the Innovation Zone, featuring a select group of companies showcased for their ingenuity and inventiveness. Space is still available; participation details are available on the HPA website. Attendees will also enjoy expert-led breakfast roundtables and integrated networking events from morning into night.

Richard Welsh, co-chair of the HPA Tech Retreat UK, noted,” In addition to the diligent work of the programme committee, we received an influx of truly outstanding submissions to our Call for Proposals. As the programme took shape, we began to see a genuine breadth and depth to the presentations that are of keen interest to attendees. You’ll hear thought leaders talking about key trends and developments and then everyone is invited to continue the discussion over drinks and dinner. It is this informal but productive sharing of knowledge which makes the Tech Retreat unique.”

The HPA Tech Retreat UK features breakfast roundtables, where thought leaders lead in-depth discussions on important topics. This year’s facilitators include: Andy Quested of the BBC examining IMF for broadcasters, Lydia Gregory of Jukedeck discussing opportunities presented by artificially intelligent music, and Kevin Shaw of the International Colorist Academy offering a colorist’s perspective on ‘creating and delivering in HDR’. To participate in breakfast roundtables, simply send a request, including name/company and topic, to cfp@hpaonline.com.

Seth Hallen, President of the HPA, commented, “One look through the outstanding submissions, and it became apparent that engagement in the HPA Tech Retreat UK has taken hold in just our second year. Experts, companies and organisations submitted panel concepts and will be on hand to share their perspectives. I commend the work that Richard and the committee has put into creating three days of solid information and connection. I can hardly wait to get back to Heythrop Park and see what transpires over these three days.”

Barbara Lange, executive director of SMPTE and HPA, concluded, “Our industry is inventing and setting the pace for advanced technologies like Artificial Intelligence and Machine Learning. And of course, the advancement of VR, HDR, and IMF continue to be of critical importance to content creation. The best way to continue to be informed is to put several of the most interesting, innovative and smart people together – both as speakers and delegates – and explore and learn where we are on these critical topics. The HPA Tech Retreat UK is a uniquely engaged opportunity to do just that.”

 

For complete information including registration for the HPA Tech Retreat UK, visit the HPA website.

 

###

 

About the Society of Motion Picture and Television Engineers® (SMPTE®)
For the past 100 years, the people of the Society of Motion Pictures and Television Engineers (SMPTE, pronounced “simp-tee”) have sorted out the details of many significant advances in entertainment technology, from the introduction of “talkies” and color television to HD and UHD (4K, 8K) TV. Since its founding in 1916, the Society has earned an Oscar® and multiple Emmy® Awards for its work in advancing moving-imagery education and engineering across the communications, technology, media, and entertainment industries. The Society has developed thousands of standards, recommended practices, and engineering guidelines, more than 800 of which are currently in force.

 

SMPTE’s global membership today includes 7,000 members, who are motion-imaging executives, engineers, creative and technology professionals, researchers, scientists, educators, and students. A partnership with the Hollywood Professional Association (HPA®) connects SMPTE and its membership with the professional community of businesses and individuals who provide the expertise, support, tools, and infrastructure for the creation and finishing of motion pictures, television programs, commercials, digital media, and other dynamic media content. Information on joining SMPTE is available at http://www.smpte.org/join.

 

About the HPA Tech Retreat

The HPA Tech Retreat® is a gathering of the top industry engineering, technical, and creative talent, as well as strategic business leaders, focused on technology, from all aspects of digital cinema, post production, film, television, video, broadcast and related technology areas, for the exchange of information. The HPA Tech Retreat takes place in Palm Springs, California and Oxfordshire, UK.

 

About the Hollywood Professional Association
Hollywood Professional Association (HPA) serves the professional community of businesses and individuals who provide expertise, support, tools and the infrastructure for the creation and finishing of motion pictures, television, commercials, digital media and other dynamic media content. Through their partnership with the Society of Motion Picture and Television Engineers® (SMPTE®), the leader in the advancement of the art, science and craft of the image, sound, and metadata ecosystem, the HPA continues to extend its support of the community it represents. Information about the HPA is available at http://www.hpaonline.com.

 Download The pdf

 

Media Contact

FOR HPA
ignite strategic communications
chris purse | chris@ignite.bz, +13238069696 | office: +1818 980 3473
kate Eberle | kate@ignite.bz +18189803473

 

FOR SMPTE
Aimee Ricca

O +1 914 205 2381
M +1 973 975 3439

aimeericca@smpte.org

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16 2017 May

HPA Awards Creative Categories Call for Entries Opens Today

HPA Awards Creative Categories Call for Entries Opens Today

12th Annual Industry Awards Honor Excellence in Sound, Editing, VFX, Color

May 15, 2017 (Los Angeles, CA) The Hollywood Professional Association (HPA®) has opened its Call for Entries in Creative Categories for the 12th annual HPA Awards. These awards are considered standard-bearing honors for groundbreaking work and artistic excellence, recognizing creative artistry in color grading, editing, sound, and visual effects in feature film, television, and commercials.

The HPA Awards shine a spotlight on talent, innovation and engineering excellence in the professional media content industry. The 12th annual gala awards presentation will be held on the evening of November 16, 2017 at the Skirball Cultural Center in Los Angeles, California.

Entries are now being accepted in the following competitive categories:

  •  Outstanding Color Grading – Feature Film
  •  Outstanding Color Grading – Television
  •  Outstanding Color Grading – Commercial
  •  Outstanding Editing – Feature Film
  •  Outstanding Editing – Television
  •  Outstanding Editing – Commercial
  •  Outstanding Sound – Feature Film
  •  Outstanding Sound – Television
  •  Outstanding Sound – Commercial
  •  Outstanding Visual Effects – Feature Film
  •  Outstanding Visual Effects – Television
  •  Outstanding Visual Effects – Commercial

Entries for the Creative Categories will be accepted between May 15 and July 10, 2017, and Early Bird Entries (reduced entry fee for the Creative Categories) will be accepted through June 12, 2017. To be considered eligible, work must have debuted domestically and/or internationally during the eligibility period, September 7, 2016 through September 5, 2017. Entrants do not need to be members of the Hollywood Professional Association or working in the U.S.

As announced previously, the Call for Entries remains open for the Engineering Excellence Award, which will be bestowed at the November gala, until May 30th, 2017. Additional special honors, including the HPA Lifetime Achievement Award, will be announced in June.

Seth Hallen, President of the HPA and a founding member of the HPA Awards Committee, commented, “The HPA Awards have grown into an unmissable evening, bringing the creative community together. The judging is peer driven, so these honors resonate to winners and nominees alike. In the past 12 years, we have judged and honored the most compelling creative work. And, every year, in every category, the submissions are of the highest caliber. I sincerely encourage individuals and companies to enter the HPA Awards. It’s where we show the world the talent, fierce dedication and hard work behind the story. We look forward to another very special event on November 16th.”

Complete rules, guidelines and entry information for the Creative Categories and all of the HPA Awards are available at: www.hpaawards.net. For a list of the previous years’ winners, click here.

The HPA Awards are made possible through the generous sponsorship of Foundation Members Avid, Co3, Deluxe, Dolby, EFILM, and Encore; and Platinum Sponsors IMAX and Sohonet. For sponsorship or program advertising opportunities, contact Jeff Victor at jvictor@hpaonline.com or 213.614.0860. Opening of ticket sales will be announced shortly.

###

About the HPA® Awards

The HPA Awards were created to foster awareness and recognize the achievements of the individuals and companies that have contributed to groundbreaking technologies and creative excellence within the professional media content industry, and build involvement in the Hollywood Professional Association. The HPA is a partner of the Society of Motion Picture and Television Engineers® (SMPTE®). Information about the HPA Awards is available at http://www.hpaonline.com.

About the Hollywood Professional Association®

Hollywood Professional Association (HPA) serves the professional community of businesses and individuals who provide expertise, support, tools and the infrastructure for the creation and finishing of motion pictures, television, commercials, digital media and other dynamic media content. Through their partnership with the Society of Motion Picture and Television Engineers® (SMPTE®), the leader in the advancement of the art, science and craft of the image, sound, and metadata ecosystem, the HPA continues to extend its support of the community it represents. Information about the HPA is available at http://www.hpaonline.com.

About the Society of Motion Picture and Television Engineers® (SMPTE®)
For more than a century, the people of the Society of Motion Pictures and Television Engineers (SMPTE, pronounced “simp-tee”) have sorted out the details of many significant advances in media and entertainment technology, from the introduction of “talkies” and color television to HD and UHD (4K, 8K) TV. Since its founding in 1916, the Society has received an Oscar® and multiple Emmy® Awards for its work in advancing moving-imagery engineering across the industry. SMPTE has developed thousands of standards, recommended practices, and engineering guidelines, more than 800 of which are currently in force today. SMPTE Time Code™ and the ubiquitous SMPTE Color Bars™ are just two examples of the Society’s notable work. As it enters its second century, the Society is shaping the next generation of standards and providing education for the industry to ensure interoperability as the industry evolves further into IT- and IP-based workflows.

SMPTE’s global membership today includes more than 7,000 members: motion-imaging executives, creatives, technologists, researchers, and students who volunteer their time and expertise to the Society’s standards development and educational initiatives. A partnership with the Hollywood Professional Association (HPA) connects SMPTE and its membership with the businesses and individuals who support the creation and finishing of media content. Information on joining SMPTE is available at www.smpte.org/join. 

All trademarks appearing herein are the properties of their respective owners.

 

Media Contact:
ignite strategic communications
p: 818.980.3473
christine purse | chris@ignite.bz
kate eberle | kate@ignite.bz

 

 

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31 2017 Jan

Experts, Artists from the Leading Edge of Virtual Reality/Augmented Reality Head to The Desert

Experts, Artists from the Leading Edge of Virtual Reality/Augmented Reality Head to The Desert
Speakers from Jaunt, RSA, Radiant Images and More Will Present at TR-X

 

LOS ANGELES 30 January 2017 –– The day before the official start of the 2017 HPA Tech Retreat, on 20 February, the VR/AR community will come together at TR-X (Tech Retreat eXtra) for a full afternoon of engagement with the thought leaders, experts, and storytellers of Virtual and Augmented Reality. A second TR-X will focus on the latest developments in the ATSC. While the HPA Tech Retreat has long been recognized as an incomparable opportunity to meet and engage with a world-class roster of well-known and emerging leaders in engineering, technology, creativity and business, TR-X offers that same pedigree in a smaller group with a single focus. The HPA Tech Retreat takes place in Indian Wells, California, near Palm Springs.

TR-X VR/AR is co-chaired by Lucas Wilson (Founder/Executive Producer, SuperSphereVR) and Marcie Jastrow (Senior Vice President, Immersive Media; Head, Technicolor Experience Center), who will lead a discussion focused on the changing VR/AR landscape in the context of rapidly growing integration into entertainment and applications. Thought leaders and creative panelists will tackle crucial questions: What do you need to understand to enable VR in your environment? How do you adapt? What are the workflows? Storytellers, technologists, and industry leaders provide an overview of the technology and discuss how to harness emerging technologies in the service of the artistic vision. A series of diverse case studies and creative explorations – from NASA to the NFL – examine how to engage the audience.

TR-X, as well as the 2017 HPA Tech Retreat main program, brings together top industry experts for uniquely unbiased and authentic discussion, deliberation, and debate for key technologies and workflows. The TR-X program, along with the complete HPA Tech Retreat program, is available here. Additional sessions and speakers will be announced. (Please note the final schedule is subject to change.)

VR/AR Speakers and Panel Overview

Monday 20 February TR-X

VR/AR Session

Co-Chairs Lucas Wilson (Founder/Executive Producer, SuperSphereVR) and Marcie Jastrow (SVP Immersive Media; Head, Technicolor Experience Center) will lead a discussion focused on the changing VR/AR landscape in the context of rapidly growing integration into entertainment applications.

Opening and Introductions

Seth Hallen, HPA President

 

Technical Introduction: 360/VR/AR/MR

Lucas Wilson, Founder/Executive Producer, SuperSphereVR

Panel Discussion: The VR/AR Market

Marcie Jastrow, SVP Immersive Media; Head, Technicolor Experience Center

David Moretti, Director of Corporate Development, Jaunt

Catherine Day, Head of VR/AR, M ss ng P eces

Phil Lelyveld, VR/AR Initiative Program Lead, Entertainment Technology Center at USC

Acquisition Technology

Koji Gardiner, VP, Hardware, Jaunt

 

Live 360 Production Case Study

Andrew McGovern, VP of VR/AR Productions, Digital Domain

 

Live 360 Production Case Study

Michael Mansouri, Founder, Radiant Images

 

Interactive VR Production Case Study

Tim Dillon, Head of VR & Immersive Content, MPC Advertising USA

 

Immersive Audio Production Case Study

Kyle Schember, CEO, Subtractive

 

Panel Discussion: The Future

Alan Lasky, Director of Studio Product Development, 8i

Ben Grossmann, CEO, Magnopus

Scott Squires, CTO, Creative Director, Pixvana

Moderator: Lucas Wilson, Founder-Executive Producer, SuperSphereVR

Jen Dennis, EP of Branded Content, RSA

 

Panel Discussion: New Voices: Young Professionals in VR

Anne Jimkes, Sound Designer and Composer, Ecco VR

Jyotsna Kadimi, USC Graduate

Sho Schrock, Chapman University Student

Brian Handy, USC Student

 

TR-X also includes an ATSC 3.0 seminar, focusing on the next generation television broadcast standard, which is nearing completion and offers a wide range of new content delivery options to the TV production community. This session will explore the expanding possibilities that the new standard provides in video, audio, interactivity and more. Presenters and panelists will also discuss the complex next-gen television distribution ecosystem that content must traverse, and the technologies that will bring the content to life in consumers’ homes.

 

Early registration is highly recommended for TR-X and the HPA Tech Retreat, which is a perennially sold-out event. For more information on event and sponsorship opportunities, contact http://sponsorships@hpaonline.com. For press registration, visit the HPA Tech Retreat registration, or contact ignite strategic communications for further information.

Sponsors of the HPA Tech Retreat include HPA Foundation members Avid, Company 3, Deluxe, Dolby, EFilm, and Encore; gold sponsors Aspera, Avid, Blackmagic Design, and SohoNet; bronze sponsor YouTube; brand sponsors AltSystems, Primary Data, and Spectra; and contributing sponsors Avarta and PixSpan.

 

# # #

 

About the HPA Tech Retreat

The HPA Tech Retreat® is a gathering of the top industry engineering, technical, and creative talent, as well as strategic business leaders, focused on technology, from all aspects of digital cinema, post production, film, television, video, broadcast and related technology areas, for the exchange of information. The HPA Tech Retreat takes place in Palm Springs, California, and Oxfordshire, UK.

 

About the Hollywood Professional Association
Hollywood Professional Association (HPA) serves the professional community of businesses and individuals who provide expertise, support, tools and the infrastructure for the creation and finishing of motion pictures, television, commercials, digital media and other dynamic media content. Through their partnership with the Society of Motion Picture and Television Engineers® (SMPTE®), the leader in the advancement of the art, science and craft of the image, sound, and metadata ecosystem, the HPA continues to extend its support of the community it represents. Information about the HPA is available at http://www.hpaonline.com.

 

Media Contact:
ignite strategic communications

christine purse | kate eberle

+1 818 980 3473 | chris mobile: +1 323 806 9696

chris@ignite.bz | kate@ignite.bz

Download pdf version
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21 2016 Dec

HPA Unveils 2017 Tech Retreat® Schedule

HPA Unveils 2017 Tech Retreat® Schedule
Industry Leaders Head to the Desert to explore important trends and technologies

LOS ANGELES 20 December 2016 –– The HPA® unveiled the schedule for its 2017 HPA Tech Retreat® today. Seen as an incomparable opportunity to meet and engage with a world-class roster of well-known and emerging leaders in engineering, technology, creativity and business, the HPA Tech Retreat takes place in the desert over the course of a week. Participants confer on future trends and technologies of the media and entertainment ecosystem while tackling issues of the present from fresh perspectives.  The Tech Retreat offers access to a wide range of in-depth information, facilitating a nuanced and informed view of industry trajectories. The Tech Retreat returns to the Hyatt Regency Indian Wells, near Palm Springs, CA, from 20-24 February 2017.

The HPA Tech Retreat is a curated week, designed to stimulate discussion between stakeholders in all aspects of production, broadcast, post production, distribution and related endeavors for media and entertainment. Session programming is decidedly non-marketing in nature, and must be so in order to be considered.  From breakfast roundtables and sessions to dinners and fire-pit conversations, the schedule creates an environment conducive to the exchange of knowledge and information. Mark Schubin, the Program Maestro of the HPA Tech Retreat, commented, “We receive many more proposals than we can possibly use from the most thoughtful and engaged experts inside and outside of our industry, from and around the world.  They cover ‘scene to seen and gear to hear.’” He continued, “From ransomware to AI and 8K to the cloud and all sorts of creative applications of technology, the Tech Retreat is the place we explore a broad panorama of topics and how they interact.  As I like to say, no matter what your question is, someone will be there who knows the answer.”

Envisioned as a retreat, the event offers attendees and speakers the opportunity to find a fresh perspective in stepping out of their daily routines, readying them to explore the most compelling topics facing the media and entertainment landscape today with a group of peers. Featuring five days of solidly scheduled sessions (including TR-X), demonstrations and events, the HPA Tech Retreat delivers a forward-looking perspective on an industry continuing a dynamic and rapid evolution.

Seth Hallen, president of the HPA, noted, “The HPA Tech Retreat defies explanation in a certain sense, but once you have been, you will never miss it again. That’s because of so many factors – the curation by Mark Schubin, the SuperSession, the retreat atmosphere that takes you away from the office and sets you down with a lot of thoughtful and passionate people who become even better friends or colleagues. The mix of attendees who are young experts to top–level network executives and creatives. The topics addressed here are the ones that shape the industry, and the discussions actually move the needle. Developments at Tech Retreats directly lead to substantive changes in the way we work.”

This year, in addition to the main program, the HPA has unveiled TR-X, half day sessions to be held Monday, 20 February. As value-add eXtras, TR-X will offer sessions in VR/AR and the annual ATSC update. The Tuesday SuperSession, moderated by HPA past president Leon Silverman and HPA board member Jerry Pierce, begins the official Tech Retreat with a full day’s deep dive into the changing viewing habits of consumers. With a long list of compelling speakers and topics, this day will challenge our ideas on how and what consumers of today and tomorrow are watching. Silverman will kick off the afternoon session with a mini-keynote that sets the stage for the afternoon events, outlining the challenges and opportunities in creating content across a wide array of formats, devices and environments. The SuperSession will include the now familiar Tech Retreat feature “The Leon and Jerry Show,” hosted by Silverman and Pierce. This end-of-day “what did we learn today” wrap-up session is one of the most popular aspects of the Tech Retreat, where the audience adds their insight and observations and continues to prove that the Tech Retreat is as much about who is attending as who is presenting.

Wednesday through Friday is under the direction of program maestro Mark Schubin.  A diverse array of breakfast roundtable discussions, led by key industry experts, kick off the day on Wednesday, Thursday, and Friday mornings. The Innovation Zone will return from Tuesday through Thursday, presenting the opportunity to explore emerging and innovating technologies from nearly 60 companies at the vanguard of the industry, with a special focus on VR/AR.

The 2017 HPA Tech Retreat is a limited attendance event, strictly capped at 600 guests, and is expected to sell out.  Registration is open, and both day passes and full conference passes are available. Because this event will sell out, onsite registration is not allowed. Registration includes conference sessions, breakfast roundtables, demo room, some meals, and social events. TR-X is an additional registration and fee.

Speakers and Sessions
A complete 2017 HPA Tech Retreat program, with schedule and speakers’ bios, is available here. Additional sessions and speakers will be announced. (Please note the final schedule is subject to change.)

Monday 20 February TR-X

Two half-day sessions run concurrently:

VR/AR Session
The HPA Tech Retreat brings together top industry experts for uniquely unbiased and authentic discussion, deliberation, debate, and needle-moving for important technologies and workflows. Co-Chairs Lucas Wilson (Founder-Executive Producer, SuperSphereVR) and Marcie Jastrow (SVP Immersive Media, Head, Technicolor Experience Center) will lead a discussion focused on the changing VR-AR landscape in the context of rapidly growing integration into entertainment and applications.

ATSC Seminar: ATSC 3.0
ATSC 3.0, the next generation television broadcast standard, is nearing completion, and offers a wide range of new content delivery options to the TV production community. This session will explore new possibilities that the new standard provides in video, audio, interactivity and more. Presenters and panelists will also discuss the complex next-gen television distribution ecosystem that content must traverse, and the technologies that will bring the content to life in consumers’ homes.

Tuesday 21 February SuperSession

Consumer Choice Changes Everything: WHO is watching WHAT, WHERE and WHEN?
Technology continues to drive and enable consumer choice for media creation and consumption. The SuperSession will look at demographics of the changing consumption landscape, what they are watching, and when are they watching.

Wednesday 22 February Highlights

  • Mark Schubin’s Technology Year in Review
  • Jim Burger, Thompson Coburn LLP, returns to the Tech Retreat for his highly anticipated Washington Update
  • Geoff Tully: Graceful Evolution to Beyond HD
  • Clyde Smith, FOX Standards: Specifications and the NABA DPP Library Master Format
  • Chris Lennon, MediAnswers: File Delivery Automation: The Final Frontier?
  • Mark Harrison, Digital Production Partnership: Will Online Video Revolutionize Production?
  • The Broadcasters Panel, moderated by Matthew Goldman (Ericsson)
  • Peter Putman, Kramer Electronics Technology Consultant: CES Review
  • Masayuki Sugawara, NEC: The World’s First 8K/4K Regular Broadcasting
  • Goran Stojmenovik, Barco: HDR in a Cinema: Achievable Contrast
  • Gary Demos, Image Essence: Single-Master HDR
  • Keith Slavin, isovideo: Automatic SDR/HDR Conversions

Thursday 23 February Highlights

  • Mark Chiolis (Grass Valley) moderates Remote and Mobile Production Panel, including George Hoover (NEP)
  • Debra Kaufman moderates AI/Machine Learning Panel featuring Philip Hodgetts (Intelligent Assistance), Mark Christie (Piksel), Yvonne Thomas (Arvato), and Mark Testoni (SAP National Security Services)
  • Wendy Aylsworth (Walden Pond) moderates Production in the Cloud: Pitfalls and Epiphanies, featuring Alex LoVerde (SyncOnSet), Joshua Kolden (Avalanche), Rich Welsh (Sundog Media Toolkit), Scott Squires (Pixvana), Gurparkash Saini (Avid), and others
  • Clyde Smith (FOX) moderates IMF and Automated Mastering, featuring Stephen Wilson (Avid), Arjun Ramamurthy (20th Century Fox), and Rohit Puri (Netflix)
  • Laurence Claydon, Motion Picture Solutions Limited: Security Holes and How to Fill Them
  • Chris Taylor, Warner Bros: What Security Does Your On-Location Network Have?
  • Rob Gonsalves, Avid: Protecting Against Ransomware Attacks
  • Siegfried Fößel, Fraunhofer Institute: Lightfield Data Worklow
  • Andy Maltz, AMPAS:  Academy update

Friday 24 February Highlights

  • Howard Lukk, SMPTE: SMPTE update
  • Review of the HPA UK Tech Retreat: Rich Welsh, Sundog Media Toolkit
  • Future Media Infrastructure: Software Defined Hardware, moderated by Eric Pohl (National TeleConsultants)
  • Matt Frost, Google: Lessons Learned from Open Source Technology Development
  • Jean-Pierre Evain, European Broadcasting Union: Semantic Metadata
  • Iris Wu, Ambidio: Are You Surrounded? Immersive Sound Outside of Cinema
  • Sensor Size and Resolution Tradeoffs: Peter Centen, Grass Valley
  • Steve Lampen, Belden: Improvements in Data Cables and Connectors

Post-Retreat Treat

What the H?  Did Pittsburg Give Us Our First Letter? In 1957, a plaque commemorating “Hollywood’s Golden Jubilee” was dedicated by the mayor of Los Angeles, but everything about it was wrong.  Was Hollywood actually born in Pennsylvania?  Sixty years after the ceremony Mark Schubin tries to uncover the truth.

Breakfast roundtables: Wednesday, Thursday, and Friday
Among  dozens of roundtables currently slated, select topics include:

  • AI in the Cutting Room
  • IP Video Distribution & PTP Timing
  • IMF for Broadcast Users
  • MAM in Post
  • Conversion between HDR & SDR: Opportunity or Problem?

The 2017 HPA Tech Retreat speaker lineup includes:

  • Wendy Aylsworth
  • Jim Burger
  • Peter Centen
  • Mark Chiolis
  • Mark Christie
  • Laurence Claydon
  • Gary Demos
  • Jean-Pierre Evain
  • Siegfried Fößel
  • Matt Frost
  • Matthew Goldman
  • Rob Gonsalves
  • Seth Hallen
  • Mark Harrison
  • Philip Hodgetts
  • George Hoover
  • Debra Kaufman
  • Josha Kolden
  • Steve Lampen
  • Chris Lennon
  • Alex LoVerde
  • Howard Lukk
  • Andy Maltz
  • Peter Centen
  • Peter Putman
  • Jerry Pierce
  • Eric Pohl
  • Rohit Puri
  • Arjun Ramamurthy
  • Gurparkash Saini
  • Mark Schubin
  • Leon Silverman
  • Keith Slavin
  • Clyde Smith
  • Scott Squires
  • Goran Stojmenovik
  • Masayuki Sugawara
  • Chris Taylor
  • Mark Testoni
  • Yvonne Thomas
  • Geoff Tully
  • Rich Welsh
  • Stephen Wilson
  • Iris Wu

…and many more.
For more information on event and sponsorship opportunities, visit www.hpaonline. For press registration, visit the HPA Tech Retreat registration, or contact ignite strategic communications for further information.

Sponsors of the HPA Tech Retreat include Foundation Members Avid, Company 3, Deluxe, Dolby, EFilm, and Encore; gold sponsors Aspera, Avid, Blackmagic Design, Canon, and SohoNet; and bronze sponsor Dolby.

# # #

About the HPA Tech Retreat
The HPA Tech Retreat® is a gathering of the top industry engineering, technical, and creative talent, as well as strategic business leaders, focused on technology, from all aspects of digital cinema, post production, film, television, video, broadcast and related technology areas, for the exchange of information. The HPA Tech Retreat takes place in Palm Springs, California and Oxfordshire, UK.

About the Hollywood Professional Association
Hollywood Professional Association (HPA) serves the professional community of businesses and individuals who provide expertise, support, tools and the infrastructure for the creation and finishing of motion pictures, television, commercials, digital media and other dynamic media content. Through their partnership with the Society of Motion Picture and Television Engineers® (SMPTE®), the leader in the advancement of the art, science and craft of the image, sound, and metadata ecosystem, the HPA continues to extend its support of the community it represents. Information about the HPA is available at http://www.hpaonline.com.

About the Society of Motion Picture and Television Engineers® (SMPTE®)
Winner of an Oscar® and multiple Emmy® Awards, the Society of Motion Picture and Television Engineers® (SMPTE®) is a global leader in the advancement of the art, science, and craft of the image, sound, and metadata ecosystem. A professional membership association that is internationally recognized and accredited, SMPTE advances moving-imagery education and engineering across the communications, technology, media, and entertainment industries. For a century, SMPTE has published the SMPTE Motion Imaging Journal and developed more than 800 standards, recommended practices, and engineering guidelines. Nearly 7,000 members – motion-imaging executives, engineers, creative and technology professionals, researchers, scientists, educators, and students – who meet in Sections worldwide, sustain the Society. Through the Society’s partnership with Hollywood Professional Association (HPA®), this membership is complemented by the professional community of businesses and individuals who provide the expertise, support, tools, and infrastructure for the creation and finishing of motion pictures, television programs, commercials, digital media, and other dynamic media content. Information on joining SMPTE is available at http://www.smpte.org/join.

Media Contact:
ignite strategic communications
christine purse | kate eberle
+1 818 980 3473 | chris mobile: +1 323 806 9696
chris@ignite.bz| kate@ignite.bz

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17 2016 Nov

2016 HPA AWARD WINNERS UNVEILED

2016 HPA AWARD WINNERS UNVEILED

Coveted Honors Shine Spotlight on
Creative Excellence in Post Production

17 November 2016 (Los Angeles, CA) The Hollywood Professional Association (HPA) announced the winners of the 2016 HPA Awards (#hpaawards) during a gala celebration tonight at the Skirball Cultural Center in Los Angeles. The HPA Awards recognize individuals and companies for outstanding contributions made in the creation of feature films, television, commercials, and entertainment content enjoyed around the world.

Awards were bestowed in creative craft categories honoring behind-the-scenes artistry, and a host of special awards were also presented.

The winners of the 2016 HPA Awards are:

OUTSTANDING COLOR GRADING
Sponsored by Dolby

OUTSTANDING COLOR GRADING – FEATURE FILM

WINNER:
“The Revenant”
Steven J. Scott // Technicolor Production Services

“Carol”
John Dowdell // Goldcrest Post Productions Ltd

“Brooklyn”
Asa Shoul // Molinare

“The Martian”
Stephen Nakamura // Company 3

“The Jungle Book”
Steven J. Scott // Technicolor Production Services

OUTSTANDING COLOR GRADING – TELEVISION

WINNER:
“Gotham – By Fire”
Paul Westerbeck // Encore Hollywood

“Vinyl – E.A.B”
Steven Bodner // Deluxe/Encore NY

“Fargo – The Myth of Sisyphus”
Mark Kueper // Technicolor

“Outlander – Faith”
Steven Porter // MTI Film

“Show Me A Hero – Part 1”
Sam Daley // Technicolor PostWorks NY

OUTSTANDING COLOR GRADING – COMMERCIAL

WINNER:
Hennessy “Odyssey”
Tom Poole // Company 3

Fallout 4 “The Wanderer”
Siggy Ferstl // Company 3

Toyota Prius “Poncho”
Sofie Borup // Company 3

Nascar “Team”
Lez Rudge // Nice Shoes

Audi R8 “Commander”
Stefan Sonnenfeld // Company 3

Apple Music “History of Sound”
Gregory Reese // The Mill

Pennzoil “Joyride Circuit”
Dave Hussey // Company 3

 

OUTSTANDING EDITING
Sponsored by Blackmagic Design

OUTSTANDING EDITING – FEATURE FILM

WINNER:
“The Big Short”
Hank Corwin, ACE

“The Martian”
Pietro Scalia, ACE

“The Revenant”
Stephen Mirrione, ACE

“Sicario”
Joe Walker, ACE

“Spotlight”
Tom McArdle, ACE

OUTSTANDING EDITING – TELEVISION (TIE)

WINNERS (TIE):
“Roots – Night One”
Martin Nicholson, ACE, Greg Babor

“Game of Thrones – Battle of the Bastards”
Tim Porter, ACE

“Body Team 12”
David Darg // RYOT Films

“Underground – The Macon 7″
Zack Arnold, Ian Tan // Sony Pictures Television

“Vinyl – Pilot”
David Tedeschi

OUTSTANDING EDITING – COMMERCIAL

WINNER:
Wilson “Nothing Without It”
Doobie White // Therapy Studios

Nespresso “Training Day”
Chris Franklin // Big Sky Edit

Saucony “Be A Seeker”
Lenny Mesina // Therapy Studios

Samsung “Teresa”
Kristin McCasey // Therapy Studios

 

OUTSTANDING SOUND

OUTSTANDING SOUND – FEATURE FILM

WINNER:
“Sicario”
Alan Murray, Tom Ozanich, John Reitz // Warner Bros. Post Production Services

“Room”
Steve Fanagan, Niall Brady, Ken Galvin // Ardmore Sound

“Eye In The Sky”
Craig Mann, Adam Jenkins, Bill R. Dean, Chase Keehn // Technicolor Creative Services

“Batman VS Superman: Dawn of Justice”
Scott Hecker // Formosa Group
Chris Jenkins, Michael Keller // Warner Bros. Post Production Services

“Zootopia”
David Fluhr, CAS, Gabriel Guy, CAS, Addison Teague // Walt Disney Company

OUTSTANDING SOUND – TELEVISION

WINNER:
“Outlander – Prestonpans”
Nello Torri, Alan Decker, Brian Milliken, Vince Balunas // NBCUniversal Post Sound

“Game of Thrones – Battle of the Bastards”
Tim Kimmel, MPSE, Paula Fairfield, Mathew Waters, CAS, Onnalee Blank, CAS, Bradley C. Katona, Paul Bercovitch // Formosa Group

“Preacher – See”
Richard Yawn, Mark Linden, Tara Paul // Sony Sound

“Marco Polo – One Hundred Eyes”
David Paterson, Roberto Fernandez, Alexa Zimmerman, Glenfield Payne, Rachel Chancey // Harbor Picture Company

“House of Cards – Chapter 45″
Jeremy Molod, Ren Klyce, Nathan Nance, Scott R. Lewis, Jonathan Stevens // Skywalker Sound

OUTSTANDING SOUND – COMMERCIAL

WINNER:
Sainsbury’s “Mog’s Christmas Calamity”
Anthony Moore, Neil Johnson // Factory

Save the Children UK “Still The Most Shocking Second A Day”
Jon Clarke // Factory

Wilson “Nothing Without It”
Doobie White // Therapy Studios

Honda “Paper”
Phil Bolland // Factory

Honda “Ignition”
Anthony Moore // Factory

OUTSTANDING VISUAL EFFECTS

OUTSTANDING VISUAL EFFECTS – FEATURE FILM

WINNER:
“The Jungle Book”
Robert Legato, Andrew R. Jones
Adam Valdez, Charley Henley // MPC
Keith Miller // Weta Digital

“Star Wars: The Force Awakens”
Jay Cooper, Yanick Dusseault, Rick Hankins, Carlos Munoz, Polly Ing // Industrial Light & Magic

“Captain America: Civil War”
Russell Earl, Steve Rawlins, Francois Lambert, Pat Conran, Rhys Claringbull // Industrial Light & Magic

“The Martian”
Chris Lawrence, Neil Weatherley, Bronwyn Edwards, Dale Newton // Framestore

“Teenage Mutant Ninja Turtles: Out of the Shadows”
Pablo Helman, Robert Weaver, Kevin Martel, Shawn Kelly, Nelson Sepulveda // Industrial Light & Magic

OUTSTANDING VISUAL EFFECTS – TELEVISION

WINNER:
“Game of Thrones – Battle of the Bastards”
Joe Bauer // Fire & Blood Productions
Eric Carney // The Third Floor
Derek Spears // Rhythm & Hues Studios
Glenn Melenhorst // Iloura
Matthew Rouleau // Rodeo FX

“Supergirl – Pilot”
Armen V. Kevorkian, Andranik Taranyan, Gevork Babityan, Elaina Scott, Art Sayan // Encore VFX

“Ripper Street – The Strangers’ Home”
Ed Bruce, Nicholas Murphy, Denny Cahill, John O’Connell // Screen Scene

“Black Sails – XXI”
Erik Henry // Starz
Matt Dougan // Digital Domain
Martin Ogren, Jens Tenland, Nicklas Andersson // ILP

“The Flash – Gorilla Warfare”
Armen V. Kevorkian, Thomas J. Conners, Andranik Taranyan, Gevork Babityan, Jason Shulman // Encore VFX

OUTSTANDING VISUAL EFFECTS – COMMERCIAL

WINNER:
Microsoft Xbox “Halo 5: The Hunt Begins”
Ben Walsh, Ian Holland, Brian Delmonico, Brian Burke // Method Studios

Sainsbury’s “Mog’s Christmas Calamity”
Ben Cronin, Grant Walker, Rafael Camacho // Framestore

AT&T “Power of &”
James Dick, Corrina Wilson, Euna Kho, Callum McKeveny // Framestore

Kohler “Never Too Next”
Andy Boyd, Jake Montgomery, Zachary DiMaria, David Hernandez // JAMM

Gatorade “Sports Fuel”
JD Yepes, Richard Shallcross // Framestore

EMERGING LEADER AWARD
2016 Winners-
Jesse Korosi
Jennifer Zeidan

The following special awards, which were previously announced, were also presented this evening:

HPA ENGINEERING EXCELLENCE AWARD
Sponsored by NAB Show
The HPA Engineering Excellence Award is recognized as one of the most important technology honors in the industry, spotlighting companies and individuals who draw upon technical and creative ingenuity to develop breakthrough technologies. Submissions for this peer judged award may include products or processes, and must represent a step forward for its industry beneficiaries.

2016 Winners-
Aspera: FASPStream
Grass Valley: GV Node Real Time IP Processing and Edge Routing Platform
RealD: Ultimate Screen
SGO: Mistika

Honorable mentions:
Grass Valley: LDX 86N Native 4K Series Camera
Canon USA, Inc.: 4K / UHD / 2K / HD display

 

HPA JUDGES AWARD FOR CREATIVITY AND INNOVATION

The HPA Judges Award for Creativity and Innovation recognizes companies and individuals who have demonstrated excellence, whether in the development of workflow and process to support creative storytelling or in technical innovation. The Judges Award for Creativity and Innovation is conferred by a jury of industry experts.

2016 Winner-
The Mill: BLACKBIRD

 

HPA LIFETIME ACHIEVEMENT AWARD
The HPA Lifetime Achievement Award is given to an individual who is recognized for his or her service and commitment to the professional media content industry. The mission of the award is to give recognition to individuals who have, with great service, dedicated their careers to the betterment of the industry. The Lifetime Achievement Award is given at the discretion of the HPA Board of Directors and the HPA Awards Committee. It is not bestowed every year.

2016 Honoree-
Herb Dow, ACE

 

THE CHARLES S. SWARTZ AWARD
The Charles S. Swartz Award is conferred on a person, group, or company that has made significant artistic, technological, business or educational impact across diverse aspects of the media industry. The award was named in honor of the late Charles S. Swartz, who led the Entertainment Technology Center at the University of Southern California from 2002 until 2006, building it into the industry’s premiere testing bed for new digital cinema technologies.

2016 Honoree-
Michelle Munson, Founder and CEO of Aspera

More information about the HPA Awards and the Hollywood Professional Association can be found at www.hpaonline.com.

# # #

About the HPA® Awards
The HPA Awards were created to foster awareness and recognize the achievements of the individuals and companies that have contributed to groundbreaking technologies and creative excellence within the professional media content industry, and build involvement in the Hollywood Professional Association. The HPA is a partner of the Society of Motion Picture and Television Engineers® (SMPTE®). Information about the HPA Awards is available at http://www.hpaonline.com. The HPA Awards will be presented with generous support from our Title Sponsor, Blackmagic Design; our Engineering Title Sponsor, NABShow; our Foundation Members, AVID, Company 3, Deluxe, Dolby, EFilm, and Encore; our Platinum Sponsors, Chainsaw and IMAX; our Gold Sponsor, Sohonet; our Bronze Sponsor, Sony; and our Supporting Sponsors, Barco, the Hollywood Reporter, and Jump!.

About the Hollywood Professional Association
Hollywood Professional Association (HPA) serves the professional community of businesses and individuals who provide expertise, support, tools and the infrastructure for the creation and finishing of motion pictures, television, commercials, digital media and other dynamic media content. Through their partnership with the Society of Motion Picture and Television Engineers® (SMPTE®), the leader in the advancement of the art, science and craft of the image, sound, and metadata ecosystem, the HPA continues to extend its support of the community it represents. Information about the HPA is available at www.hpaonline.com.

Media Contacts:
christine purse or kate eberle
chris@ignite.bz || kate@ignite.bz
ignite strategic communications
+1 818 980 3473 || +1 323 806 9696 (mobile)

Images will be available at 7 AM at http://bit.ly/2016HPAAphotos

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